September 30, 2014 0 comments

Pink Lingerie for Breast Cancer

Love Intimo Australian Breast Cancer ResearchIt’s time to think pink lingerie this October for breast cancer awareness!

Helping to raise awareness of breast cancer and support good breast health this October Australian Breast Cancer Research (ABCR) has been joined by lingerie company, Intimo.

From October 1st – 31st purchase any beautiful garment from Intimo’s limited edition Everyday Candy release or Men’s Magenta Boxer and $1 of each sale in Australia will be donated to breast cancer research through ABCR.

For breast awareness & research

“We are delighted to have Intimo’s support this October – it will really help raise breast cancer awareness and the work ABCR researchers are doing to reduce the impact of this disease on Australian women, men and their families,” said ABCR CEO Paul Flynn.

“We hope to reach as many women as possible through this initiative – we really urge everyone to help drive the breast cancer awareness message – it is an important first step,” he said.

BeBreastAware Australian Breast Cancer ResearchWorking together, and with you

Together ABCR and Intimo are encouraging women to be breast aware and proactive – check your breasts regularly and report any changes no matter how small they might seem to your doctor. Early detection is the key.

Intimo’s Marketing Manager Amy Greetham says the October Be Breast Aware campaign aims to encourage every woman in Australia and New Zealand to be proactive about breast health.

“The importance of early detection cannot be understated. ABCR does incredible work in the prevention, detection and management of breast cancer and so it is a privilege for Intimo to contribute with funds raised in Australia throughout October,” she said.

Every bra in Intimo’s Collection comes with a Breast Check Swing Ticket as a reminder to conduct regular breast checks.

How you can show your support

So this October be proactive and proudly wear your support for vital medical research and breast cancer awareness by making a special Intimo purchase and help bring us closer to a world free of breast cancer.

To get in touch with an Intimo Stylist and book a Styling Session where you can show your support and contribute to the campaign, call the Intimo Head Office on 03 9645 9939 or fill out your details on the Intimo website.

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